Record sales are falling seriously. These days an artist only wants to sell a few thousand records to make it to the top of the charts. In the old days you needed many thousands per week to make it into the top 10.
Now you just need a couple of thousand and it isn't physical records, but more like downloads. Only some of them are legal neither. Downloading they assert has killed the music industry. But has it not put the control over the music back into the artist's hands?
The music corporations traditionally were the ones making the bulk of the cash from the record sales. The artist might have gotten 2-5% of sale cash. But they would have to pay their record production and tour costs out of this. That's the reason why the record firms tied them to such lengthy contracts.
Prince famously changed his name and etched the words Slave on his face in the 1990's when the launched a famous campaign against his recording contract. He was called the artist formerly known as Prince. He did not give in and therefore his record company had to let me out of his contract.
Many recording artists feel they were at the mercy of marketing executives rather than their creative impulses. Now the web lets bands and new artists put out their stuff and get noticed. A lot of new Internet firms have launched online record labels. With a touch of S.E.O management their music stores can soon be uncovered.
The principle of the Net is you give something away to get something back. The great majority of a band's earnings now comes from touring. By offering special releases and record editions on the internet a band can attract new proponents, and quickly fill the seats in concert locales. Touring also affords bands the ability to sell touring products which can often be quite moneymaking if not way more than record sales.
So that the balance of power is swinging back to the artist. The music industry isn't dying, it is simply changing with the times and technologies. The touring industry is now bigger than before and fans have an increased hunger for seeing live bands.
Now you just need a couple of thousand and it isn't physical records, but more like downloads. Only some of them are legal neither. Downloading they assert has killed the music industry. But has it not put the control over the music back into the artist's hands?
The music corporations traditionally were the ones making the bulk of the cash from the record sales. The artist might have gotten 2-5% of sale cash. But they would have to pay their record production and tour costs out of this. That's the reason why the record firms tied them to such lengthy contracts.
Prince famously changed his name and etched the words Slave on his face in the 1990's when the launched a famous campaign against his recording contract. He was called the artist formerly known as Prince. He did not give in and therefore his record company had to let me out of his contract.
Many recording artists feel they were at the mercy of marketing executives rather than their creative impulses. Now the web lets bands and new artists put out their stuff and get noticed. A lot of new Internet firms have launched online record labels. With a touch of S.E.O management their music stores can soon be uncovered.
The principle of the Net is you give something away to get something back. The great majority of a band's earnings now comes from touring. By offering special releases and record editions on the internet a band can attract new proponents, and quickly fill the seats in concert locales. Touring also affords bands the ability to sell touring products which can often be quite moneymaking if not way more than record sales.
So that the balance of power is swinging back to the artist. The music industry isn't dying, it is simply changing with the times and technologies. The touring industry is now bigger than before and fans have an increased hunger for seeing live bands.
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